Top useful languages of 2020 to translate your content and turn it into a success

If your business is going to sell oninternational markets, it is crucial to adapt your marketing campaigns to the target market’s language and culture. As marketing campaigns have to reachtheir audience in every language, you need to ensure that each campaign maintains the right emotion of the brand and sells the product/services simultaneously.

Hence, translations are highly important,as the success and image of a business depend greatly on the quality of itscommunication and its translation. English might be the lingua franca of thebusiness and commercial world but translating your marketing campaigns intolanguages other than English will give you a huge consumer base and yourmarketing, advertising and training content will reach users all over theworld.

While expanding your business overseasthrough professional translation services in India,you need to evaluate the goals of the campaign and gauge the market todetermine if your product will sell in the local market. Examining user distribution by region will help you to assess your campaign’s culturalrelevance and appropriateness in the target market. Selecting concepts, layoutsand graphic elements that work across cultures is key to the campaign’ ssuccess. There are many other variables that you need to consider, and one ofthe key points is the popularity of each language around the world.

Let’s take a look at the few popular languages that you should consider when localizing your marketing materials toreach the most people around the world today!

• Spanish : Spanish is thesecond most spoken language as a mother tongue in the world, with around 483million native Spanish speakers around the world. This huge number accounts fora wider user base for your online marketing content. To reach out to theSpanish people in their native language can truly give your business the muchneeded boost. It is therefore essential that you translate your content inSpanish if you want to succeed on this market. Given the wide variety ofcountries where Spanish is spoken, your marketing campaigns need to betranslated into the relevant variant or into a neutral Spanish, suitable forall users.
• German : German is the secondbiggest language in the European Union in terms of overall speakers and one ofthe popular languages used on the internet for communication. This enormousGerman speaking population can be a considerable market for your products andservices. To reach this vast audience, you will need to have accurate Germantranslation services, to help your marketing reach a number of differentcountries, particularly in Germany and the surrounding nations in Europe.
• French : French is one ofthe languages with the most worldwide presence and getting your marketing textstranslated into French can have a positive impact on your marketing and thenumber of customers you’re able to reach around the world.  To get the most out of your marketingcampaign, you should localize your content, considering the cultural nuances ofthe French language. French marketing can help you reach a wide range ofindividuals and open your products and services to a wider population.
• Chinese : China is one ofthe biggest markets in the world with over 1.2 billion native speakers ofChinese and to tap this gigantic market, you need to communicate well with yourtarget audience. As most Chinese people don’t speak English, your campaignneeds to have a strong hold of the local language to enter this huge market.You therefore need to rely on a qualified native translator and a certified Chinese translation companythat has extensive knowledge about the Chinese culture if you want toaccurately translate and localize your content.

In order to improve your reach, you should translate your campaigns into multiple languages, depending on your target audience. At LanguageNoBar we have a team of more than 10000 native translators and linguists who have years of experience in the language industry. Ourtranslation and localization experts offer services in 150+ languages anddialects. Through a strategic quality policy and an efficient ProjectManagement Team, LanguageNoBar provides quality and precise translation,software, website and mobile app localization services that can help you reacha whole new market.

Accurate translations that are tailor madefor the market and can lay the foundations for future success of your business,if done right!

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